About Us

"The idea that I can make a difference in someone's life gives me encouragement and strength.

That has multiplied through all of our franchise owners nationwide. We have the power to make a positive difference in the world... and that is a beautiful thing."

- Marie DeNicola, Founder

We are so happy you found us!  We are a locally owned women's clothing boutique, specializing in women of all ages and sizes.  As a mother and daughter team, we feel blessed to be working along side of each other and fulfilling our dream of styling women and helping them look and feel their best. Our mission is to empower, strengthen and celebrate women with every interaction and every experience in our boutique.